Privacy Policy

BrandPulse ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our brand monitoring platform.

1. Information We Collect

We collect information that you provide directly to us, including:

• Account information: name, email address, and password
• Organization details: workspace name, brand names, and monitoring keywords
• Payment information: processed securely by Dodo Payments (we do not store card details)
• Usage data: actions you take within the platform (monitored as audit logs)
• Communications: support tickets and feedback you send us

We also collect data automatically through your use of the platform:

• Log data: IP address, browser type, pages visited, and timestamps
• Device data: hardware model, operating system, and unique device identifiers
• Cookies: session cookies and preferences (see Cookie Policy below)

2. How We Use Your Information

We use the information we collect to:

• Provide, operate, and maintain the BrandPulse service
• Process payments and manage subscriptions
• Send transactional emails (alerts, invoices, security notifications)
• Respond to customer support inquiries
• Detect and prevent fraud or abuse
• Comply with legal obligations
• Improve and develop new features (using aggregated, anonymized data)

We do not sell or rent your personal information to third parties, and we do not use your data to train AI models without your explicit consent.

3. Data Storage and Security

Your data is stored on secure, encrypted PostgreSQL infrastructure. We implement industry-standard security measures including:

• TLS encryption in transit
• Access controls and role-based permissions
• Audit logging for sensitive actions
• Routine dependency and infrastructure maintenance

4. Third-Party Services

We rely on trusted processors to operate the service, including:

• Dodo Payments - payment processing
• Resend - transactional email delivery
• PostHog - product analytics, if enabled

5. Your Rights

Depending on your location, you may have rights to access, correct, delete, or export your data. To request any of these actions, contact us at privacy@brandpulse.io.

6. Children's Privacy

BrandPulse is not directed at children under 16. We do not knowingly collect personal information from children.

7. Changes to This Policy

We may update this Privacy Policy from time to time. If we make material changes, we will notify you by email or through a prominent notice on the platform at least 30 days before the changes take effect.

8. Contact

• Email: privacy@brandpulse.io
• Postal address: available on request for verified privacy notices.